Modular training programme is for retail managers and employees in companies and businesses, teacher and learners. The training programme is divided into several small learning units that allows to reflect the different realities and competence needs in the different European countries. The whole training programme has a total duration of about 80 – 100 learning hours.
Training programme has following modules
- MODULE 1 – Marketing of consumer of goods and industrial marketing
- MODULE 2 – Digital Marketing
- MODULE 3 – Operational skills
- MODULE 4 – Business Skills
DIGITAIL e-learning modules aims to develop the Professional Profile that will be necessary to convert the profile of a commercial, a digitalized commercial profile with the aim of promoting the digitization of the retail sector. The DIGITAIL training programme is aiming at giving Retail sector companies responsibles the necessary competences, knowledge and practical experiences to be able to insert their Digitalization parts and elements into a European VET system, to plan the digitalization of the sector according to European VET policy instruments, strategies and methods, to achieve coherence between what is done on VET school level and what is needed in companies level